Author: doriana.ursu

Overview

All Street is an innovative financial technology company. The company business involves the production of financial reports.

The project

The company was in need of a web application for an investor network. The users should be able to follow investors, companies, and interests, invite friends, and find and research/create financial reports.
The design of the new web application should be intuitive, user-friendly, and encompass all of the above requirements.

My role

• Responsible for the user experience and user interface design of the website.

Tools used

• Adobe Photoshop
• Adobe Illustrator

The outcome

• A well-structured and easy-to-navigate dashboard, find and follow investors, companies, and interests.

• Research and create financial reports that includes, besides the project page, a Search tab, a Library, and a Scrapbook

Overview

​​Coordinates Converter helps the user convert between different types of geographical coordinates. Conversion between WGS84, STEREO70, UTM, and S42 are supported. The base for all conversions is WGS84.

The project

The existing application was outdated in terms of usability and design.
The user interface should be easy to use and visually appealing.

My role

• Create wireframes and prototypes for the application.
• Responsible for the new look and feel of the product.

Tools used

• Adobe XD
• Adobe Illustrator

The outcome

• Added Onboarding screens to educate the users about the functions and benefits of the app.

• Switched to a light mode UI which allows user to digest information much easier and have better spatial awareness within the interface

• Simplified application menu for a more intuitive navigation within the app
• Added Language, About and Help pages to Settings for a better organized content and simplified navigation

• Made input fields larger and more obvious by defining boundaries which are also very important for users with mobility impairments and cognitive disabilities

• Added the ‘Export saved locations list’ feature to use the saved locations outside the app, without an internet connection

Overview

ArtSoft Consult is a dynamic Romanian IT company focused on custom software development, IT, and business process outsourcing services with excellent references on the international market.

The project

The company’s website was visually outdated.
Redesign a more attractive, user-friendly, up-to-date website that makes it easy for the user to understand the company values and culture. Use informative and relevant content to facilitate a positive user experience and to drive potential clients and future employees in the right direction.

My role

• Responsible for the user experience and user interface design of the website.

Tools used

• Adobe Photoshop
• Adobe Illustrator

The outcome

• A well-structured Home page with a creative visual design that captures attention and highlights the main characteristics, values, and strengths of the company.

• Top and left navigation areas that ease the user’s navigation between pages and sections, considering the large amount of information on the website.

• Created visual elements like illustrations and iconography that are engaging, catch the eye and simplify the transmission of information

• Added targeted, user-friendly contact forms to the Contact page for various types of user messages

• Responsive layout